Search
Viewers who find you by searching on YouTube or external sites.
Where do your
YouTube views actually come from?
Analyse your traffic sources with the 4S Framework — Search, Subscriber, Suggestion & Shorts.
Analyse My Traffic
Read-only accessYour data stays privateTakes 30 seconds
The framework
Every view comes from one of four sources.
Understanding your mix is the first step to sustainable growth.
Subscriber
Viewers from notifications, channel pages, and playlists.
Suggestion
Views driven by YouTube's recommendation algorithm.
Shorts
Traffic from YouTube Shorts content.
How it works
Three steps. About thirty seconds.
Connect Your Channel
Sign in with Google and grant read-only access to your YouTube Analytics. We never post or modify anything.
We Analyse Your Data
We pull the last 12 months of traffic source data and run it through the 4S Framework.
Get Actionable Insights
See exactly where your views come from and get tailored recommendations to grow your channel.
Find what's working on YouTube.
Then make more of it.